Are you two timing your TV ???

Hi everyone :)

Today i am going to talk about the new epidemic that is taking over the world...
PEOPLE CHEATING ON THEIR TELEVISIONS!!!

Now we all know that scenario where you have been in college or work all week, Friday night comes and you decide to sit down and watch what ever program grabs your attention on TV. Maybe out of no where, something dramatic happens, so you decided to whip out your smart phone and tweet your friend to watch it too. This then becomes a conversation on Twitter, other people see this and they switch on to see what all the fuss is about. Then suddenly, BAM... Twitter and Facebook explode. People are hashtagging all over the place and you cant even look at your Facebook for fear of finding out how Darren died. (If you have a Facebook page and have heard of Love/Hate, you know what I'm talking about.)

It looks to me like TV has become just background noise to drown out the sound of  the keys clicking on your laptop. No one can just watch TV anymore, they have to tell you what they are watching, and how its going. If a movie like Titanic comes on, you are just waiting for the Facebook status's to start clogging your news feed...even though the sun, moon and stars know (SPOILER ALERT) that Jack dies. Get over it.



It is now common place to have a whole family in one room, the TV on and not one person even looking at it. Or they are glancing at it over the iPad or Laptop screen in between tweeting about the news being an outrage.

Although the link between TV and Social Media being so accessible and dangerous combined is becoming a problem. Just look at Sean Gallagher in the Presidential Elections last year. During one of the Presidential Debates, a tweet was read out claiming Gallagher had been involved in financial digressions in his past. Although this tweet was later found out to have been sent by an apposing team, it severely altered the course of Gallagher's campaign and in the end cost him the campaign.

" A poll for RTE found that 28% of voters changed their mind on who to vote for in the final week, with 58% switching away from Gallagher." - click here to read the article from The Guardian.

Clearly, two screening can be very harmful if used by the wrong people. It can affect the views of your program, the way people watch the program and the reviews it will receive.

Although it is obvious that an effective on line campaign could get a lot more people to flick the channel and maybe listen to your program as noise in the background? its worth a try!